Build the core system
Custom CRM development built around how your team actually sells
A CRM only works if sales people use it, and they only use it when it mirrors how they sell. AutoProbaho designs and develops CRM systems around your pipeline, your customer types and your channels — including WhatsApp, phone and field visits — so every lead, quote and follow-up lives in one place instead of in someone's head.
Customer knowledge lives in phones, not in the business
In most growing companies the sales history of a customer is spread across a salesperson's WhatsApp, a notebook, a few Excel sheets and the accountant's invoice list. When that salesperson is on leave or leaves the company, the relationship goes with them. Managers cannot see which deals are stuck, which quotes were never followed up, or why last quarter's forecast was wrong.
Generic SaaS CRMs promise a fix but are built around a US-style inside-sales funnel. They charge per seat, hide the fields you actually need behind higher tiers, do not speak Bengali or German, and rarely connect cleanly to your ERP, invoicing tool or WhatsApp Business. After a few months the team quietly goes back to spreadsheets.
Who this is for
- Distributors, trading houses and B2B suppliers with field sales teams and repeat customers
- Service companies, agencies and consultancies that quote, follow up and renew
- Manufacturers and exporters managing buyers, samples and long negotiation cycles
- Owners who want to see the whole pipeline without asking each salesperson for an update
Current pain points
Leads fall through the cracks
Enquiries arrive by phone, Facebook, WhatsApp and email. Nobody knows which were answered, and which were forgotten.
Quotes without follow-up
A quote goes out and is never chased. The customer buys elsewhere and the loss is never analysed.
No shared customer history
Pricing agreed last year, complaints from last month, the contact who actually decides — all in one person's memory.
Forecasts are guesswork
Monthly targets are tracked in a spreadsheet updated by hand; the owner finds out about a shortfall at month-end.
Per-seat SaaS pricing
Adding a junior sales rep or a showroom staff member should not raise the software bill.
What AutoProbaho builds
A pipeline that matches your sales cycle
Stages, fields and rules defined from your process — B2B tender, dealer network, showroom walk-in or export buyer — not a generic template.
Contact and account management
Companies, contacts, branches, credit terms, agreed prices and the full timeline of calls, visits, quotes and orders.
Quotation and order handoff
Quotes generated from price lists, approved when needed, converted to orders and pushed to your ERP or invoicing tool.
Multi-channel inbox
WhatsApp Business, Facebook/Instagram messages, web forms and email captured as leads with an owner and a due date.
Manager dashboards and reminders
Pipeline value by stage, overdue follow-ups, win/loss reasons and daily digests — visible on mobile without asking anyone.
Modules & capabilities
Lead capture & routing
Web, WhatsApp, Facebook, phone and walk-in leads with source tracking, duplicate detection and automatic assignment rules.
Pipeline & opportunities
Configurable stages, expected value and close date, stage-specific checklists, stalled-deal alerts.
Accounts & contacts
Customer master shared with the ERP, decision-makers, branches, credit limit and payment behaviour.
Quotes & price lists
Product catalogue, tiered pricing per customer group, discount approvals, PDF quotes in Bengali, English or German.
Activities & field visits
Calls, meetings, visit check-in with GPS, tasks and reminders; works offline and syncs later.
After-sales & complaints
Tickets, warranty claims and service visits linked to the customer record and escalated on SLA.
Campaigns & broadcasts
Segmented WhatsApp and email broadcasts with consent tracking and reply capture back into the pipeline.
Reports & forecasting
Conversion by stage and source, salesperson performance, forecast vs target, churn signals for repeat customers.
Interactive demonstration
Example workflows
Enquiry to quote
- 1A WhatsApp or web enquiry creates a lead with source and owner
- 2The rep qualifies it on mobile and moves it to Quotation
- 3A quote is generated from the customer's price list
- 4Discounts above threshold go to a manager for approval
- 5The quote is sent, and a follow-up task is scheduled automatically
Field sales day
- 1The rep sees today's planned visits and overdue follow-ups
- 2Check-in at the customer with a note and photos
- 3Order is captured offline in a low-signal area
- 4Sync pushes the order to the ERP for stock check and invoicing
- 5The manager sees route coverage and orders by evening
Complaint to resolution
- 1Customer complaint arrives via call or WhatsApp
- 2Ticket is created against the account and product
- 3Assigned to service with an SLA timer
- 4Resolution and parts used are logged
- 5Customer receives a closure message; recurring issues appear in reports
Integrations
- Your ERP or invoicing system (built by us or existing)
- WhatsApp Business API, Facebook & Instagram Messenger
- Email (Google Workspace, Microsoft 365)
- Website and landing-page forms
- Telephony / call logging
- Payment gateways (bKash, Nagad, SSLCommerz, Stripe)
- n8n workflow automation
- BI dashboards
Implementation process
- 01
Sales process mapping
We sit with sales, service and management to map how leads really move — including the steps that happen on WhatsApp and paper.
- 02
Pipeline and data design
Stages, fields, roles and reports agreed on clickable prototypes before development starts.
- 03
Build in increments
Lead capture and pipeline first, then quotes, after-sales and campaigns; each increment tested with real customers.
- 04
Migrate contacts and train
Customer lists from Excel, phones and old tools are cleaned and imported; reps are trained on their own deals.
- 05
Adoption and tuning
We watch usage in the first weeks, remove friction and add the automations that keep the team inside the system.
Expected business outcomes
Every lead has an owner
No enquiry is left unanswered because it arrived on the wrong channel.
Visible pipeline
Management sees stage-by-stage value and stalled deals without chasing updates.
Customer history stays with the company
Prices, contacts and conversations survive staff changes.
Sales and operations agree
Orders flow into the ERP once, with the right prices and credit checks.
Security & ownership
Data ownership
Customer data sits in your own database and cloud account, exportable at any time.
Role-based visibility
Reps see their own accounts, managers see teams, directors see everything; every change is logged.
Privacy by design
Consent tracking for broadcasts, GDPR/DSGVO-ready data handling for German clients, encrypted backups.
Frequently asked questions
For a small inside-sales team they can be a good fit. A custom CRM makes sense when your process differs from the template, when per-seat costs bite, when you need WhatsApp-first workflows or deep ERP integration, or when data must stay in your own infrastructure.
A first working pipeline with lead capture and mobile access is typically live within 6–10 weeks. Quotes, after-sales and campaign modules follow in later increments.
That is the design goal. We build around the steps reps already do, keep mobile entry to a few taps, and automate reminders and reporting so the CRM gives back more time than it takes.
Yes. Through the WhatsApp Business API, incoming messages become leads or ticket updates and approved templates can be sent from the CRM.
Yes. The CRM handles customers, pipeline and quotes; confirmed orders and invoices are exchanged with your ERP or accounting system via API or n8n.
Related solutions
Solution · CRM for Bangladesh
CRM Software in Bangladesh
CRM software built for Bangladesh: Facebook, WhatsApp and phone leads, dealer credit, follow-ups and bKash payments — in Bengali, on mobile, no per-user fees.
Solution for sales teams
Sales & Customer Management System
Custom sales and customer management system: leads, quotations, follow-up reminders, WhatsApp conversations, orders and receivables in one place for SMEs.
Solution for e-commerce & F-commerce
WhatsApp & Facebook Business Automation
WhatsApp Business API and Facebook/Instagram automation for Bangladeshi e-commerce: capture leads, confirm orders, verify bKash payments and send updates.
Solution for distributors & trading houses
Distribution & Trading ERP
Custom ERP for distributors and trading houses in Bangladesh: dealer credit limits, route and van sales, multi-godown stock, import purchasing and collections.
Related services
Build the core system
Custom ERP Development
AutoProbaho designs and builds custom ERP systems — inventory, production, purchasing, sales, finance and HR in one connected platform you own.
Connect the business
API & System Integration
AutoProbaho connects ERP, CRM, accounting, e-commerce, WhatsApp, email, Google Workspace, Microsoft 365 and cloud databases through reliable, monitored APIs.
Automate & add intelligence
Workflow Automation
AutoProbaho designs and runs workflow automation that connects your tools — orders, approvals, notifications and follow-ups move on their own, reliably.
Measure, maintain & grow
Analytics & BI Dashboards
AutoProbaho builds BI dashboards fed live from your ERP, CRM, accounting and e-commerce tools — sales, stock, cash and production KPIs in one place, daily.
Related industries
Industry
Warehousing & Distribution
Custom inventory, WMS and distribution ERP for distributors and wholesalers: multi-warehouse stock, dealer orders, field sales, credit and collections.
Industry
Professional Services
Custom CRM, client portals, project and billing systems for consultancies, law and accounting firms, agencies and engineers — proposal to invoice in one place.
Industry
E-commerce
Custom order management and automation for online sellers: Facebook, WhatsApp, website and marketplace orders in one system with courier and payment sync.
Industry
SMEs & Growing Businesses
For growing SMEs in Bangladesh and beyond: a practical path from Excel, WhatsApp and paper to connected systems — audit first, then one module at a time.
Case Studies
Illustrative scenario
Distributor: depot stock, field orders and outlets in one system
Illustrative scenario: how a distributor with several depots and field sales could replace phone orders and registers with one inventory and CRM system.
Illustrative scenario
German SME: a CRM that finally talks to accounting
Illustrative scenario: how a German industrial supplier could replace Outlook-and-Excel sales tracking with a custom CRM tied to lexoffice, DATEV and n8n.
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Let us map your sales process first
Book a free consultation. We will review how leads and customers are handled today and outline a CRM that your team would actually adopt.

